Tourism

“Zixingyuan: Redefining Culinary Frontiers at the Intersection of Tradition and Innovation”

"Zixingyuan: Redefining Culinary Frontiers at the Intersection of Tradition and Innovation"

What you need to know:

  • Its facilities are meticulously organized into an 8,800 square meter production and processing center, a 3,800 square meter supply chain hub, and an additional 300 square meters allocated for product inspection and research and development endeavors.
  • With a workforce of 282 dedicated individuals, each contributing to a product spectrum steeped in cultural heritage and diversity, Zixingyuan offers an array of gastronomic delights such as marinated duck necks, beef buns, and steamed mandarin rolls, meticulously prepared with a fusion of traditional Chinese flavors and contemporary dietary preferences.

Zixingyuan (Beijing) Food Technology Co., Ltd. stands at the juncture of tradition and innovation, epitomizing the dynamic evolution of culinary arts. Nestled within the expansive Z-Park Food Valley in Pinggu District, this culinary trailblazer, backed by its venerable parent company, Beijing’s Ziguangyuan Company, is reshaping gastronomic experiences at the heart of China’s bustling capital.

Founded on January 7, 2021, with a substantial initial investment of RMB 60 million (equivalent to over US$8 million), Zixingyuan sprawls across a vast 12,900 square meters.

Its facilities are meticulously organized into an 8,800 square meter production and processing center, a 3,800 square meter supply chain hub, and an additional 300 square meters allocated for product inspection and research and development endeavors.

These spaces serve as the nerve center for Zixingyuan’s diverse product lineup, ranging from traditional meat products and savory condiments to innovative frozen noodles, rice dishes, and a myriad of meticulously crafted delicacies.

With a workforce of 282 dedicated individuals, each contributing to a product spectrum steeped in cultural heritage and diversity, Zixingyuan offers an array of gastronomic delights such as marinated duck necks, beef buns, and steamed mandarin rolls, meticulously prepared with a fusion of traditional Chinese flavors and contemporary dietary preferences.

The company’s innovative prowess shines through its extensive portfolio of patents, boasting eight utility model patents aimed at enhancing food safety and production efficiency.

These patents encompass a wide array of systems and equipment, ranging from portable coding devices for food packaging to cutting-edge high-temperature sterilization tanks and an environmentally friendly water recycling system for vegetable cleaning.

Notably, Zixingyuan holds four invention patents, significantly enhancing the efficiency of vegetable and dumpling processing, underscoring its dedication to advancing food production technologies.

Zixingyuan’s financial performance is a testament to its operational excellence and market acceptance. Commencing operations in 2021, the company swiftly achieved a production value of RMB 37.86 million (over US$5 million) by the end of its inaugural year. This figure surged impressively to RMB 240 million (more than US$33 million) in 2023, with future projections aiming for a robust RMB 400 million (approximately US$55 million) by 2024.

This rapid growth not only underscores Zixingyuan’s business acumen but also signifies its substantial contribution to the local economy, with anticipated tax contributions exceeding RMB 2.23 million (approximately US$300 million).

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